{"title":"11 11","description":null,"products":[{"product_id":"vital-baby-nurture-breast-like-bottle-150ml-1pk","title":"Vital Baby - Nuture Breast Like Bottle - 150ML 1pack","description":"\u003cp\u003eDuring breastfeeding, mum's nipple will naturally flatten when in your baby's mouth. 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This set features bottles with triple anti-colic valves to reduce air intake and prevent discomfort, ensuring a happier feeding experience for you and your baby. The self-sterilising design helps saves time 'just add water and microwave for three minutes.\u003c\/p\u003e \n\n\u003cp\u003eOur expertly crafted flattened teat encourages easy latching, minimising confusion during the switch from breast to bottle, while the teat moves and flexes just like mum's nipple for a natural feel. With a wide neck and super-soft silicone material for the most comfortable, natural feed possible.\u003c\/p\u003e\n\n\u003cp\u003eTo keep everything clean, the set includes a non-scratch bottle brush for easy removal of milk residue, an integrated teat brush for hard-to-reach areas, and a soother with an airflow shield that protects delicate cheeks from irritation.\u003c\/p\u003e\n\n \n\n\u003cp\u003ePart of a coordinated range of bottles \u0026amp; feeding accessories.\u003c\/p\u003e","brand":"Vital Baby","offers":[{"title":"Default Title","offer_id":52088586371345,"sku":"445012","price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/9652\/2513\/files\/7596-417_1000x1000_657f5627-a837-412d-85c5-47ad3bff4ddd.jpg?v=1756898515"},{"product_id":"vital-baby-nurture-easy-pour-breast-milk-storage-bags-30pk","title":"Vital Baby Nurture easy pour breast milk storage bags 30pk","description":"\u003cp\u003epre-sterilsied and ready to use\u003cbr\u003e\nleakproof, secure seal\u003cbr\u003e\neasy pour spout\u003cbr\u003e\ngusseted base\u003cbr\u003e\nBPA, Latex \u0026amp; Phthalate free\u003c\/p\u003e\n\n\u003cp\u003ePre-sterilised and designed for effortless and safe filling, storing, and transporting. 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Breast pads help to keep you dry and comfortable by absorbing breast milk that may leak in the first few days after giving birth and in between feeds. Our breast pads are highly absorbent (they can hold up to 20x their own weight!) and quickly wick away any moisture from your nipple and breasts, keeping you dry and comfortable throughout the day and night.\u003c\/p\u003e\n\n\u003cp\u003eHow do I use them?\u003c\/p\u003e\n\n\u003cp\u003eIt's really easy. Individually wrapped for hygiene, open using the perforated line, remove the pads and use the two adhesive tabs to secure them inside your bra. Their stay-put design and naturally contoured shape ensure a discreet, crinkle-free fit that's comfortable and stays in place.\u003c\/p\u003e\n\n\u003cp\u003eWhat do I need to know?\u003c\/p\u003e\n\n\u003cp\u003eOur breast pads are designed for super absorbency, keeping your breasts and nipples dry and comfortable. 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Plus, each airtight compartment can double up as a handy snack container, giving you total versatility and convenience.\u003c\/p\u003e\n\n \n\n\u003cp\u003ePart of a coordinated range of bottles \u0026amp; feeding accessories.\u003c\/p\u003e","brand":"Vital Baby","offers":[{"title":"Default Title","offer_id":52088587419921,"sku":"445029","price":6.75,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/9652\/2513\/files\/7603-0291000x1000_efb64516-f358-497a-9a93-1e1ebebff110.webp?v=1756898518"},{"product_id":"vital-baby-nurture-protect-care-nipple-shields-2pk","title":"Vital Baby - Nuture Protect \u0026 Care - Nipple Shields - 2packs","description":"\u003cp\u003eVital Baby Nurture Protect \u0026amp; Care Nipple Shields provide comfortable, reliable protection during breastfeeding. This two-pack set features soft, flexible silicone designed to reduce friction and soreness while maintaining natural latch positioning. The shields are easy to clean, sterilize, and store, making them practical for daily use. Ideal for nursing mothers seeking gentle support and enhanced comfort throughout their breastfeeding journey.\u003c\/p\u003e","brand":"Vital Baby","offers":[{"title":"Default Title","offer_id":52088587747601,"sku":"445133","price":7.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/9652\/2513\/files\/7596-352_1000x1000_7e0b1b15-f196-4d39-86b2-a3190a4bdb90.jpg?v=1756898520"},{"product_id":"vital-baby-nurture-deluxe-bottle-brush","title":"Vital Baby Nurture deluxe bottle brush","description":"\u003cp\u003enon-slip handle\u003cbr\u003e\n2 in 1 bottle and separate teat brush\u003cbr\u003e\ncomplements most bottle types and sizes\u003cbr\u003e\nnon-scratch, durable bristles and foam sponge\u003cbr\u003e\nBPA, Latex \u0026amp; Phthalate free\u003cbr\u003e\nEarthSmart' - Biodegrades in landfill without\u003cbr\u003e\nleaving microplastics behind\u003c\/p\u003e\n\n\u003cp\u003e2-in-1 design features a dedicated bottle brush and a separate teat brush, guaranteeing ultimate hygiene and allowing you to reach all areas that milk residue can hide. With durable nylon bristles and an absorbent sponge, it lifts dirt from bottles and teats effortlessly, without causing any damage. Plus, the teat brush stores neatly and hygienically inside the handle for easy storage.\u003c\/p\u003e\n\n\u003cp\u003eNon-slip textured and soft grip handle makes it easy to hold and ensures a firm grip whilst you clean'even with wet hands! Designed to fit Nurture breast like and silicone feed assist bottles, as well as most other bottle and teat shapes.\u003c\/p\u003e\n\n \n\n\u003cp\u003ePart of a coordinated range of bottles \u0026amp; feeding accessories.\u003c\/p\u003e","brand":"Vital Baby","offers":[{"title":"Default Title","offer_id":52088588075281,"sku":"445027","price":7.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/9652\/2513\/files\/7596-489_1000x1000_f75e8d49-cee8-4e48-b94e-012a7ab97720.jpg?v=1756898521"},{"product_id":"vital-baby-nurture-pro-steam-steriliser-dryer","title":"Vital Baby Nurture pro steam steriliser \u0026 dryer","description":"\u003cp\u003eProtect your baby's developing immune system by safely killing 99.9% of bacteria and viruses, mould and viruses. It's tall and sleek design means it doesn't take up work-space in the kitchen, without compromising on steriliser capacity. Its versatile design gives you the option to sterilise using all tiers, or just the top tier for smaller items and what's more, when the lid is kept closed after sterilising, the contents remains sterile for up to 24 hours.Complete with 3 modes for ultimate convenience, the pro steam steriliser \u0026amp; dryer fits around you;Sterilise mode ' using only steam, this steriliser is proven to safely kill 99.9% of bacteria in just 6 minutes.Drying mode - the less time spent hand drying bottles and accessories, the better! For use straight after sterilising, the built-in, powerful dryer ensures the contents are dry and ready for use in just 40 minutes.Auto mode - the best of both worlds for ultimate convenience! Starting with a drying cycle before automatically performing a sterilising cycle, this mode gives you sterile and dry contents in just 46 minutes.100% chemical free sterilisation, simply add water and select the mode on the easy-to-use LCD display, then enjoy some precious time with your little one! Compatible with any bottles, teats, breast pump accessories, teethers, soothers and more.\u003c\/p\u003e","brand":"Vital Baby","offers":[{"title":"Default Title","offer_id":52088588468497,"sku":"445140","price":99.75,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/9652\/2513\/files\/7603-004_1000x1000_be16cbe1-ab94-4635-8540-320376bd133d.jpg?v=1756898522"},{"product_id":"vital-baby-nurture-advanced-pro-uv-steriliser-dryer-arctic-white","title":"Vital Baby Nurture advanced pro UV steriliser \u0026 dryer - ARCTIC WHITE","description":"\u003cp\u003eSterilises at the speed of (UV) light! 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Store mode completes a full 29-minute sterilising and drying cycle, before periodically activating the bacteria eliminating UV LED's for 1 minute, every hour, for up to 3 days\u003cbr\u003e\nHEPA filtration HEPA filter effortlessly removes dust, pollen \u0026amp; airborne pollutants and particles as small as PM2.5 (that's about 3% of the diameter of a human hair!).Efficient \u0026amp; thorough Diamond reflective surface helps to bounce the UV light efficiently for ultra fast sterilisation\u003c\/p\u003e","brand":"Vital Baby","offers":[{"title":"Default Title","offer_id":52088588796177,"sku":"445122","price":187.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/9652\/2513\/files\/7596-438_1000x1000_8ddad659-698e-4418-8b96-603e0a0a07bf.jpg?v=1756898523"},{"product_id":"vital-baby-nurture-advanced-pro-uv-steriliser-dryer-onyx-black","title":"Vital Baby Nurture advanced pro UV steriliser \u0026 dryer - ONYX BLACK","description":"\u003cp\u003eSterilises at the speed of (UV) light! 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Thanks to our proven* suction power, the power' suction plate stays firmly in place, preventing spills and splats. Simply position the suction pad on a smooth surface, whether it's a table or your baby's highchair tray**, flip the lock to secure it, and twist on the plate.\u003c\/p\u003e  \n\n\u003cp\u003eDesigned with scooped sides and smart food channels, this plate guides food to the front while they're eating, making it easier for your little one to scoop up every last bite. 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It's perfect for baby-led weaning, helping your little one gain confidence in independent feeding.\u003c\/p\u003e\n\n \n\n\u003cp\u003ePart of a coordinated toddler feeding essentials range, including plates, bowls, pots, cups, and more.\u003c\/p\u003e","brand":"Vital Baby","offers":[{"title":"Default Title","offer_id":52088590336273,"sku":"(445144)   ASSTD","price":7.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0944\/9652\/2513\/files\/7596-154_1000x1000_fb57c185-e389-4459-bae2-5564597e6204.jpg?v=1756898551"},{"product_id":"vital-baby-nourish-snack-on-the-go-natural-moss","title":"Vital Baby Nourish snack on the go' - natural moss","description":"\u003cp\u003edual-lids\u003cbr\u003e\nsuper-soft silicone slatted lid\u003cbr\u003e\neasy-grip handles\u003cbr\u003e\nfresh seal lid for storage and travel\u003cbr\u003e\nBPA, Latex \u0026amp; Phthalate free\u003cbr\u003e\nEarthSmart' - Biodegrades in landfill without\u003cbr\u003e\nleaving microplastics behind\u003c\/p\u003e\n\n\u003cp\u003eDesigned with little hands in mind, the super-soft slatted silicone lid allows for easy access to snacks while keeping mess to a minimum. 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